Finnair goes Postman Pat

What the heck could Postman Pat and Finnair have in common one could ask oneself? Well, except for Finnair Cargo I guess there are no connections. But with that being said, I don't say there couldn't be more connections. Because there could!

Imagine yourself arriving late to the gate for a morning flight. Usually it means that there are no newspapers left for you, so you are forced to read through "Bluewings" for the xx time (btw. "Bluewings" rocks, it's one of the better inflight magazines around). However, even the best of magazines gets dull when you've studied it more thoroughly than you ever did with a book for an exam.

Enter "Postman Pat"!!! It would be a fantastic acknowledgement of Finnair's frequent flyers if they were able to "subscribe" to one of the newspapers being offered at the gate. Instead of picking it up at the gate, the newspaper they've subscribed to would be waiting for them in their seat. This would really add a personal touch to the flight.

I know some airlines greet their frequent flyers by name, and that's of course nice. But "Postman Pat" would take greeting the frequent flyer to a whole new level. What do you think?